Privacy Policy
Effective: 14 June 2026
Data Controller: EngageIT s. r. o., Malinová ulica 718/36, 930 41 Kvetoslavov, Slovak Republic · Company ID (IČO): 57152632
Contact: support [at] itchery [dot] app
We believe your data is yours and yours alone. Itchery is private by design.
This policy covers the Itchery app for iOS, iPadOS, and watchOS, and this website (itchery.app). It explains what we collect (almost nothing), how iCloud sync and the optional "Track Together" sharing work, and your rights under EU GDPR.
At a glance
- Itchery has no accounts of its own, no profiles, no signups, no email gate. It uses your own Apple Account (iCloud) for sync.
- Your itches live on your device and in your private iCloud. We do not run a content server and cannot see them.
- The app contains no analytics, advertising SDKs, or third-party trackers.
- Sharing an itch with someone ("Track Together") is opt-in and per-itch. When you do, its contents become visible to the people you invite, through Apple's iCloud sharing.
- We are based in Slovakia, in the EU. The EU General Data Protection Regulation (GDPR) and Slovak Act 18/2018 on Personal Data Protection apply.
Data we collect: none, by default
Itchery does not collect, store, transmit, or share any personal data with us. There is no signup, no user account, no profile, no email gate. No analytics, crash-reporting, advertising, or tracking SDKs are integrated into the app, and we do not operate a backend that receives your content.
Data you enter into the app
Everything you create in Itchery - the itches you add, their notes, your taps, your fix attempts, and your settings - is stored in a local database on your device. By default this data also syncs across your own Apple devices through iCloud (see below). It is:
- Stored on your device and in your private iCloud account.
- Not accessible to us. We have no server that receives or stores it.
- Never sold, rented, or shared with advertisers or data brokers.
iCloud sync and backup
Itchery uses Apple's CloudKit to keep your itches in sync across the Apple devices signed in to your Apple Account, and Apple's iCloud Documents for an optional backup of your data. This relies entirely on your own iCloud:
- The data lives in your private iCloud database, under your Apple Account.
- It is governed by Apple's Privacy Policy and your iCloud settings.
- We do not operate this storage and cannot read its contents. Itchery has no backend of its own.
- You can turn off iCloud for the app in iOS Settings, after which Itchery keeps your data on-device only.
Track Together (sharing, optional)
Itchery lets you share an individual itch with other people - a partner, a flatmate, family - so you can track it together. This is opt-in and per-itch:
- When you share an itch, its contents (its title, notes, and the taps and attempts logged against it) become visible to the people you invite, through Apple's iCloud sharing.
- You choose who to invite using Apple's standard sharing flow. Invitees need their own Apple Account; they do not need an account with us.
- We do not see who you share with, or what is shared. Participation, identities, and permissions are handled by Apple's CloudKit.
- You can stop sharing an itch, or leave one shared with you, at any time. Each participant can remove a shared itch from their own devices.
- Share only with people you trust: anything you write in a shared itch is visible to its participants.
In-app purchases
Itchery Plus is processed entirely through Apple's App Store. We do not see, handle, or store your payment information. Your Plus entitlement is verified using Apple's StoreKit signed transaction information, which does not identify you personally. Any data collected during purchase is governed by Apple's Privacy Policy.
Notifications
If you enable reminders or partner-activity alerts, Itchery schedules local notifications on your device. They are generated and delivered on-device; we do not send them from a server. To keep shared itches current, Apple's CloudKit may send your device silent background updates over Apple's push network. That is Apple's own infrastructure, it carries your synced data within your iCloud, and it is not visible to us. You can revoke notification permission at any time in iOS Settings.
Categories of third parties
- Apple (App Store / In-App Purchases)
- Purpose: Itchery Plus purchase, app distribution.
- What is shared: Handled by Apple; we receive only an opaque entitlement.
- Apple (iCloud / CloudKit)
- Purpose: Sync, backup, and Track Together sharing.
- What is shared: Your itch data, within your own iCloud; we cannot access it.
For the app, the only party Itchery interacts with over the network is Apple itself. We run no backend of our own and use no third-party analytics or advertising providers in the app.
Website (itchery.app)
This website is a static marketing page. It sets no advertising cookies and runs no advertising trackers. It uses Vercel Web Analytics, a privacy-friendly, cookieless service that records aggregate, anonymous page-view data and does not build a profile of you. The site is served by our hosting provider (Vercel); your browser shares standard request information (such as IP address and user agent) to deliver the page, which we do not use to identify you.
Children's privacy
Itchery is not directed at children under 13 (or under 16 in the EU/EEA). Because Itchery has no accounts of its own and collects no personal data, the app is suitable for general audiences, subject to the App Store age rating and parental controls.
Your rights under GDPR
We are based in Slovakia, in the EU. The EU General Data Protection Regulation (GDPR) and the Slovak Act 18/2018 on Personal Data Protection apply.
Itchery holds almost no data about you, so for most rights there is nothing for us to act on - your data is under your control on your device and in your own iCloud. Specifically:
- Right of access - Your itches live on your device. Export them any time from the app's data settings.
- Right to rectification - Edit any itch directly in the app.
- Right to erasure - Delete itches in the app, delete all app data from its settings, or delete the app. Deleting data also removes it from your iCloud sync.
- Right to data portability - Use the in-app export (JSON / CSV).
- Right to restrict / object to processing - Turn off iCloud for the app, or simply do not use sharing; neither is required to use Itchery.
- Right to lodge a complaint - You can complain to the Slovak Office for Personal Data Protection (Úrad na ochranu osobných údajov) at dataprotection.gov.sk.
Data security
- The Itchery app uses iOS's built-in code signing, sandboxing, and on-device encryption (protected by your device passcode and Face ID / Touch ID).
- iCloud sync and sharing are encrypted in transit and at rest by Apple's CloudKit.
- The website is served over TLS (HTTPS).
International transfers
Apple operates iCloud and the App Store globally, and our website host (Vercel) may serve and process requests outside the EU/EEA. Where personal data is transferred outside the EU/EEA, these providers rely on the European Commission's Standard Contractual Clauses and their own GDPR compliance frameworks.
Changes to this policy
We may update this policy to reflect changes to Itchery (new features, new providers, etc.). We will update the Effective date at the top, and we will highlight material changes in the app or on the website before they take effect.
Contact
Questions, requests, or complaints about this policy:
- Email: support [at] itchery [dot] app
- Postal address: EngageIT s. r. o., Malinová ulica 718/36, 930 41 Kvetoslavov, Slovak Republic
- Company ID (IČO): 57152632
This policy applies to Itchery on iOS, iPadOS, and watchOS, and to the website itchery.app.